Media Evangelism: Possibilities and Risks

Authors

  • José Miranda Rocha

Keywords:

Evangelization, media, means of social communications (MSC), Seventh-day Adventist Church, possibilities, risks and balance.

Abstract

The present article is a proposal for reflecting about the use of the means of social communications as resources for evangelizing. It emphasizes the doors opened through the media in order to pursue for better evangelistic results. The author points to the possibilities for reaching out social insulating groups by using the media resources, but also he shows the presence of potential dangers and lethal risks, such as the sacrifice of the gospel content, the tentative of economic control, the rupture between the gospel preaching and human reality, the vulgarization of sacred religious concepts and symbols, and the loss of the socialized character of church as institution. As a tentative of reaching a balance, this paper proposes that the church recognize the potential of media for preaching and simultaneously be alert against the improper use of it to convey the gospel message. For attaining this goal, an especial precaution should be seriously taken: To protect the spirituality of cult as a private service of the church community and the searching for preaching financial supporters compromised to the gospel values.

Downloads

Download data is not yet available.

Downloads

Published

2006-03-10

How to Cite

ROCHA, J. M. Media Evangelism: Possibilities and Risks. Kerygma, Engenheiro coelho (SP), v. 2, n. 1, p. 30–39, 2006. Disponível em: https://unasp.emnuvens.com.br/kerygma/article/view/310. Acesso em: 24 nov. 2024.

Issue

Vol. 2 No. 1 (2006)

Section

Artigos

License

Authors who publish on Kerygma must agree to the following terms:

  1. Once accepted for publication, the copyright of articles is automatically transferred to Kerygma.
  2. All material used in the text that is copyrighted by third parties must be duly referenced.
  3. Authors must also retain the reproduction rights of images and tables in their material, if necessary.
  4. The authors guarantee that the submitted text is entirely their authorship and has not been submitted and/or published elsewhere.
  5. The opinions, ideas and concepts expressed in the texts are the sole responsibility of their authors and do not necessarily represent the opinion of Kerygma;
  6. The editors reserve the right to make textual adjustments and adapt to the publication's norms.
  7. Authors retain copyright and grant the journal the right of first publication, with the work simultaneously licensed under Creative Commons Attribution-NonCommercial 4.0 International, which allows sharing of the work with acknowledgment of authorship and initial publication in this journal. This license allows others to remix, adapt, and build upon your work non-commercially, as long as they give proper credit to you and their new works are not used for commercial purposes. However, users are not required to license those derivative works under the same terms.
  8. The authors agree with the free reproduction of their material by Kerygma, which may adapt, modify, condense, summarize, reduce, compile, expand, alter, mix with other content, include images, graphics, digital objects, infographics and hyperlinks, illustrate, diagram, divide, update, translate and carry out any other transformations, requiring the participation or express authorization of the authors.
  9. The authors agree that Kerygma can distribute the articles through cable, fiber optics, satellite, airwaves or any other system that allows access to the user at a specific time and place, either by free channels or by systems that import payment. Kerygma may also include work in a physical or virtual database, archiving in printed format, storing on a computer, in a cloud system, microfilming and other current forms of archiving or that may still be developed, with or without profit.
  10. Authors are permitted to enter into separate, additional agreements for the non-exclusive distribution of the published version of the work in this journal (e.g., publishing it in an institutional repository or as a book chapter), with acknowledgment in the new publication of its initial publication in this journal.
  11. Kerygma owns the rights to all works published by it. The full reproduction of these texts in other publications, for any other purpose, by any means, requires written authorization from the publisher. The same goes for partial reproductions, such as summary, abstract, portions with more than 500 words of the text, tables, figures, illustrations, etc.
  12. Authors are granted permission and encouraged to publish and distribute their work online (e.g., in institutional repositories or on their personal websites) at any point before or during the editorial process. This is because it can lead to productive alterations and increase the impact and citation of the published work. (See "The effect of open access and downloads ('hits') on citation impact: a bibliography of studies.")